Field Notes

Retail forex is facing regulatory extinction in Vietnam. State Bank of Vietnam is tightening the grip and how the 2026 Law on Digital Technology Industry shifts capital into legal crypto assets.

A reflective look at three years of running PR for Web3 and crypto projects. Discover why institutional credibility and the capital narrative are the true drivers of market trust.

The next wave of growth won’t come from bigger teams. It will come from sharper systems. 2025 is not the year to add headcount. It....

People misread Taskade.(And this is where I shout out for my most fav SaaS)They see comments, jokes, confusion. Usually from people trying to force a....

Companies control now far more global resources than governments or NGOs combined. That means corporations aren’t just participants in the global economy, they’re architects of....

There’s a scene in an old disaster movie where humanity faces extinction. Governments rush to hide a small group of people inside a mountain, those....

When people talk about marketing today, one phrase keeps showing up: “Make it go viral.” It’s said like a command, as if virality were a....

Marketing doesn’t begin with visuals or platforms. It begins with language.A message that fails to communicate who you are, what you do, and why it....

There’s a quiet question sitting beneath every marketing campaign and every human interaction: why do we respond the way we do?Our choices often feel deliberate,....

Every product tells a story before any marketing begins. The way it feels, functions, and earns trust shapes whether people recommend it or avoid it. True growth doesn’t come from louder ads but from products designed to speak well of themselves, quietly and consistently.

Attention isn’t loyalty.Winning it once only means you’ve been noticed; keeping it means you’ve earned a place in someone’s mind. Most brands don’t fail because....

The Internet has evolved through five distinct archetypes: The Makers, The Sharers, The Systemizers, The Translators, and The Morphers. Each reflects a different instinct for how humans connect, build, and express themselves online. From the first coders who built the web by hand to the digital natives who blend life and identity through screens, these archetypes reveal not just technological progress but shifting definitions of presence, relevance, and human connection in the digital age.

A quick note to anyone starting out or feeling stuck. The game changed, quietly at first, then all at once.Not long ago, companies hired fresh....

CFD trading in Vietnam is complicated. On paper, it looks open. Brokers advertise, sponsor events, flood Facebook with campaigns, even rent billboards downtown.Legally, no law....

It feels less like a corporate feud and more like a high-stakes chess match, Elon Musk and Sam Altman moving with deliberate precision, each representing....